Jack Coaching Student on Business Writing

Writing for Product Managers

Write clearly. Lead confidently. Build alignment.

You can design the most innovative product strategy—but if your communications fall flat, the launch will too.

Jack Appleman equips product managers like you with communication strategies that help stakeholders align quickly, ensure engineers build exactly what you envisioned, and convince executives to green-light your ideas.

You’ll learn these essential product manager communication skills

  • Explain complex tech in plain English so non‑technical stakeholders stay on board.
  • Articulate strategy and vision in crisp, convincing documents that win executive buy‑in and align cross-functional teams.
  • Craft compelling narratives that transform data into stories, making your product’s value impossible to ignore.
  • Use storytelling techniques to showcase benefits and turn data into persuasive arguments that drive decisions.
  • Slash rewrite time—spend more hours on product, fewer on polishing text.
Product manager taking communication course

Write better and faster—and achieve more

A skillfully crafted strategy document, executive summary or product launch document (or whatever else you write) demonstrates your professionalism and fuels your ability to lead. Imagine being able to get buy-in for your ideas and inspire people to action!

Jack Appleman, author of two books and a prominent writing coach, has helped thousands of working professionals dramatically improve their writing. Working with Jack, you’ll gain the confidence to tap the power of simplicity and write documents that achieve better outcomes—for you, your team, and your company.

Improve your business writing with Coach Jack
Communication for Product Managers - Zoom Call with Team

Writing Programs for Product Managers

Group webinars

  • Fast-paced, hands-on sessions with exercises and real-time feedback
  • Easy-to-follow process for enhancing what you write frequently

One-on-one coaching

  • Analysis of writing samples and development of a program tailored to your needs
  • Individual sessions addressing your toughest obstacles so you master frequently written documents

Elevate Your Writing

Book a 30-minute complimentary consultation with Jack.

What Product Managers Are Saying

“As an experienced product manager, I had always lacked confidence in my writing—until I started working with Jack. With a warm, supportive manner, Jack showed me how to use a simple and straightforward approach to write more effective status reports, strategy documents, internal emails and other documents. And this has fueled my career growth.”

— Product manager
Multinational technology company

Sharpen your skills with a business writing coach

Contact Jack to get started today.

Additional Resources

10 Steps to Successful Business Writing (2nd edition)

Access our five-minute tutorials

Read Jack’s bio