Breakthrough Business Writing

Breakthrough Business Writing
for Indian Companies

A dynamic webinar series designed to help Indian firms enhance writing skills

Poor Writing--Devastating Business Outcomes

Poor writing–devastating business outcomes

Confusing internal emails…offensive client correspondence…dull, wordy proposals…and more. They all translate into billions of dollars in lost productivity!

Your company doesn’t have to suffer. Dramatically improve employees’ writing skills!

Jack Appleman, author of a top business writing book and prominent instructor/coach, will lead your employees in a fast-paced, interactive webinar. They will apply his time-tested, business writing techniques by completing challenging exercises—which he will review in real time.

Jack Appleman

Participants will learn to…

Get to the point quickly without unnecessary words and phrases.

Compose explicit emails that avoid wasted time with back-and- forth emails.

Grab attention and persuade readers to take their desired actions.

Continue enhancing their writing skills on their own.

What happens during the webinar?

  • Three 2-hour sessions for up to 20 people
  • Jack’s dynamic instruction with slides and handouts
  • Participants take part in engaging activities and contests, submit exercises for Jack’s review, and have fun!

All who attend receive handouts with valuable resources, a writing checklist, and a copy of Jack’s top-selling book, 10 Steps to Successful Business Writing (2nd edition). And, to reinforce the skills learned, they can access video tutorials and complete follow-up quizzes.

Next step for Breakthrough Business Writing

Schedule a 15-minute webinar demo and consultation with Jack to learn more.